Why Ruchy
Saved the reel. Never cooked it.
A saved reel is a bookmark, not a recipe. The amounts are in a caption, or spoken too fast, and when it’s time to cook you are pausing and rewinding. Here is what changes when the reel becomes a recipe.
Reels, screenshots, notes and Ruchy
What each way of keeping a recipe does for you while you cook.
| Saved reels | Screenshots and notes | Ruchy | |
|---|---|---|---|
| Amounts written down | Usually in the caption or spoken, if at all | Only if you typed them out | Read into a clean card, every amount |
| Change the servings | No | By hand | One tap; amounts rescale |
| Cups to grams | No | By hand | Automatic in bakes |
| While you cook | Pause, rewind, scroll | Scroll, zoom, hope the page stays on | Big steps, one at a time, with built-in timers |
| Recipe in another language | Whatever the creator speaks | Whatever the picture says | Read in any language, shown in yours |
| What is in your kitchen | No idea | No idea | Matches recipes to your pantry |
| Plan the week, shop | No | By hand | Week plan and a grocery list sorted by aisle |
| Cost | Free | Free | Free to start; Plus adds unlimited AI after a 7-day trial |
When a reel is enough: if you will cook a dish once and never again, the reel is fine. Ruchy is for the ones you save on purpose and mean to cook, including Nani’s handwritten card.
How it works
- 1. Paste a reel
A link, a screenshot, a photo of a cookbook page, or a handwritten card.
- 2. Get the recipe
Ingredients with amounts and short, clear steps, in seconds.
- 3. Cook it
Big-type cook mode with timers, and a grocery list in one tap.
From reel to real.
Ruchy launches on Android in November, with iPhone after. Join the waitlist and get the first word.
Join the waitlist